
Rugs from the loom, not the warehouse.
Hand-knotted and hand-tufted in Bhadohi, India, made to specification for designers, architects and hospitality projects worldwide.
The Rug Vella · Bhadohi, India
Every piece we ship begins as wool on a hand loom, and every promise we make comes with a number attached.
We work directly with weaving families across the Bhadohi cluster, the centre of Indian hand-knotted carpet making for over a century. Standard production runs eight to fourteen weeks. Custom sizes and colour matching are part of the service, not an exception to it. Trade pricing, specification sheets and samples are available through our trade programme.
- 200+
- looms in our weaving cluster
- 8–14
- weeks, standard production
- 600
- pieces annual capacity
- 40+
- years of weaving lineage
Provenance
Bhadohi is not a style. It is a place, a lineage and a standard.
Every rug we sell is knotted or tufted in and around Bhadohi, Uttar Pradesh, the GI-protected heart of Indian carpet weaving, where The Rug Vella itself is based. We name our origin because we stand behind it.
- 100+
- knots per square inch, entry grade
- 50 km
- radius of our weaving partners
- 1 loom
- one rug, one loom, start to finish

For the trade
A trade programme built for people who answer to clients.
Designers and architects specify on someone else's behalf, which means lead times, specifications and reliability matter more than anything on this page. The trade programme exists to make you look good to your client.
- Trade pricing on all collections
- Stated lead times, honoured
- Custom sizing and colour matching
- High-resolution imagery and spec sheets for client presentations
Begin
Talk to us about your project.
Book a consultation, send a floor plan, or simply describe the room. We respond within one working day.

